Our founder, Murray, wanted to create a series of winter garments for friends and the wider community as a way of further extending the Semi Permanent brand into people’s lives. It was coming up to winter in Australia at the time of designing. However, it was shifting into summer over in LA where Murray was connecting, making the hoodies and sweaters impractical. He still got to give a lot out though. Evan Mock even wore it. I guess it’s the thought that counts.